89% of companies using content marketing say it works. As traditional advertising becomes less effective with today’s online readers, Daily Digital will work with you to create unique stories, videos and campaigns centered on your business, community or industry that expose your business to our readers in a way that blends well with the news stream and resonates with an online audience.
Instead of simply sharing images or third-party articles on social media, content marketing enables your brand to create a unique online voice, demonstrating your expertise and bringing customer experiences to the forefront.
- 78% of CMOs believe custom content is the future of the marketing industry
- 45% of B2C marketers have a dedicated content marketing group in their organization
- Online video will make up nearly 70% of consumer internet traffic by 2017
- B2B companies that blog generate 67% more leads per month than those that don’t blog
Embracing your brand’s core values, we work with you to find your compelling internal and customers stories, and our ‘creative team’ comes up with unique brand recommendations to weave them into a content strategy. We develop the creative components (video, images, blogs) and determine how best to incorporate them into online content.