Contests influence purchasing decisions for 3 out of 4 people. People love to win, and branded contests help connect with your customers and prospects. We develop contests that not only engage fans and introduce new prospects to your brand, they give you valuable insight into your audience demographics and build a list of leads who are interested in your products.

Developing contests that tie into your company’s products and goals while also offering attractive rewards for your fans enables your contest to get shared more broadly, exposing it to a wider audience beyond your core group of fans.

Consider this:

  • 84.5% of people who enter competitions still share content from a brand on social media after the promotion ends
  • Almost 3 out of 4 people are more likely to recommend a brand that offers competitions and giveaways
  • Competitions do influence purchasing decisions for 3 in 4 participants

(Source: The Hub)