Did you know that consumers are more likely to buy a product after watching a video of it? It is increasingly one of the hottest ways to reach people online today, but how can your business use it? Daily Digital creates custom videos for local businesses that highlight your unique services, build your brand voice, and highlight promotions and contests. Using video to share your promotions on social channels is one of the top ways to build brand recognition and develop qualified prospects for your business.
YouTube is no longer the only major player when it comes to consumer-focused videos. Now that Facebook and Twitter, among others, have launched their own native platforms for video, even more social media users are viewing and sharing videos. In fact, as Facebook takes the lead in video views, it means that people will be interacting with video content more than ever before, opening up opportunities for businesses to leverage the medium for connecting with customers.
- 92% of mobile video viewers share video with others
- 64% of consumers are more likely to buy a product after watching a video about it
- 70% of marketing professionals report that video converts better than any other medium
- Using video on landing pages can increase conversion by 80%
(Source: Adelie Studios)