Is your website doing anything for your business? As online users are increasingly mobile, expectations of a mobile-friendly, fast responding website become critical to businesses. In order to keep users visiting and also to attract customers, Daily Digital will build or modify your site to work well on mobile devices, include lead generation tools, and maintain the look and feel of your business.
Depending on how users are getting to your site, they’re expecting different things. If someone is doing product research, they may be on their desktop computer and looking for longer descriptions of your services with a place to enter information to find out more. If they’re on a smartphone, they may not want to fill out a form or click through various menus. It is important to set up your site to adapt with these changing expectations and also to efficiently collect user-submitted information, allowing you to better serve your customers and find new ones.
- 68% of B2B businesses use landing pages to garner a new sales lead for future conversion
- 37% of consumers are more likely to purchase on a mobile-optimized site
- 61% of companies have created a mobile site or optimized their existing site for mobile